Top 5 Reasons Entrepreneurial Moms
Love A Home-Based Direct
Sales Business
Women account for over 75% of the
direct sales force in the US.
Most of us didn’t start out with direct sales as our career
goal. We didn’t graduate with that end in mind. But somehow or
another we did discover direct sales and we love it!
I enjoyed coming up with this list of top reasons metromoms love
direct sales. It helped remind me of what’s motivating me as
an entrepreneur/mother of three. Take a look at these reasons
and see where you fit in.
• MONEY
Let’s face it, with the recent trends in the
economy "especially at the gas pump" many of us need
something to provide financial breathing room. Direct sales
gives us the ability to meet and establish our own financial
goals "whether that’s a few hundred dollars a month or a
more substantial income.
Direct sales has the added benefit of offering opportunities for
residual income. Once you have established a customer, you
benefit from all future sales!
Direct sales usually requires just a small investment to get
started. With most companies, it takes very little capital and
very little inventory to be on your way. Plus you get tax
write-offs from running a home-based business!
• CONTROL
Direct sales allows us to control our careers. Instead of just a
JOB, we enjoy something more meaningful. You get out of it what
you put in to it. You make the choice about how much you make
along with how much and how hard you want to work.
You can also work around your family’s schedule. As moms we
also love how direct sales lets us balance our career with our
personal and family life. We’re committed to spending time
with our children and direct sales is a perfect vehicle that
allows us to earn money, but still have time for a life.
• FUN
There are over 30 industries represented in direct sales, so
there is certainly something to fit your interests "from
books, to finances, to travel, to gourmet food, to wellness
products, to scrapbooking… the list goes on and on. So you can
find the one that meets your needs and your personality.
Then there is the social aspect to direct sales. You have access
to your own large support network and have the possibility of
partnering with your friends for a common goal. Many of us also
love the chance to share our products through “parties” and
gatherings.
• BEING OF SERVICE
As women when we find a solution to a problem we naturally want
to share it with others. We enjoy the opportunity to connect and
interact with other women and help them get the products they
need.
For those of us who’re very focused on providing great
service, this allows us to provide very personalized sales
service.
• PRODUCTS
Many of the women I’ve talked with got initially involved with
direct sales because they were so enthusiastic about the
products. Women love to shop and buy, but not be sold to.
Direct sales allows us to get our products at a reduced price
and/or make a commission for sharing something we’d happily
buy anyway.
Why should you care about your reasons? I encourage you to take
a moment and reflect on all of the reasons why direct sales
works for you "whether it’s the products, the opportunity
to share solutions, the ability to balance your career with your
family, the chance to make great money or your own unique
combination of these reasons. With these reasons clearly in mind
you’ll be proud of your choices and eager to share your
solutions with others.
Having clarity about what drives you is an absolute key to
success in direct sales. I’ll be sharing more tips on
achieving this clarity in upcoming teleclasses so stay tuned!
By Kim DeYoung (aka "The Metromom") is committed to helping
moms" with entrepreneurial spirit" to be successful in
all aspects of life. She provides dynamic coaching and trainings
at Metromom.com, an interactive community for moms in direct
sales. Order your own FREE CD - "The 7 Deadly Sins Women in
Direct Sales Make... And How to Avoid Them" and learn more at http://www.metromom.com.
