For a marketer, it is important that his site,
blog or article entry, or video land on the first few pages of the
search results. That is generally how one can gain more traffic in
his site, and consequently, more sales. However, getting a high page
rank for one's site is really not so easy. There are literally
millions of people posting about the same topics. Thus, every search
on a particular subject can generate up to thousands or even
millions of result pages. So, the goal must be for your site or
entries to land within the first three to five pages of the search
results page. People typically have short attention spans so they
are likely to check only three result pages before giving up and try
out new keywords to get the information they need.
So, marketers came up with various strategies
to rank high in the search results pages of search engines such as
Google and Yahoo. Most would submit daily blogs and articles and use
keywords repeatedly in their writings. Others would post remarkable
videos, join forums to get the chance to invite community members to
check out their sites. Also, there are those who link their sites
with other top-rated sites in order to be recognized by the search
engines. All these actually work well. But as more and more people
learn about these strategies, the competition becomes tight.
Moreover, search engines also become well
aware of the strategies marketers use, thus they begin to design and
use new and better platforms to be able to pluck out the best and
most helpful and rightfully rank them on the top pages. And for this
same reason, Hubpages and Squidoo are currently two of the free
hosting sites that are typically ranking high in the Google and
other search engines.
Why? Hubpages and Squidoo have standards in
choosing which articles are good enough for posting. In short, they
have quality control. They have learned that high-quality articles
attract significant traffic from search engines. Thus, they focused
more on content rather than on quantity. Hubpages and Squidoo have
somewhat become experts in their own rights, thus, they have been
tagged as authority sites.
By being a member of these sites, your
articles, blogs, and videos will automatically be recognized as
relevant by search engines, thus putting your entries in an
impressive spot in the search results pages. Also, since social
networking are exceptionally helpful in optimizing one's presence in
the web, being linked to these sites can greatly help in ranking
high in the search results.
